About Us
Dental Marketing Denver
Meet Grace Rizza
At the helm of Identity Dental Marketing, Grace Rizza brings a forward-thinking approach to helping dental practices succeed—especially in competitive markets like Denver. Her background in dental marketing began on the front lines, working as a Marketing Director for a multi-location practice where she rapidly increased new patient flow in just a few months—without increasing spend. That early success demonstrated how powerful the right strategy can be and sparked her long-term focus on branding, case acceptance, and sustainable patient growth.
In 2009, Grace founded Identity Dental Marketing with a clear purpose: to deliver transparent, ethical marketing solutions built specifically for dentists. Since then, she has become a recognized voice in the industry, presenting at major dental events across the country. Her speaking style blends practical insight with an engaging delivery, making complex marketing concepts both approachable and actionable.
Her expertise has also earned national recognition, including participation on the ADA’s Dental Marketing Expert Panel and contributions to respected industry publications. Grace’s methodology covers every aspect of modern dental marketing—from digital visibility and brand positioning to patient communication and long-term growth planning—giving Denver practices a well-rounded, results-focused advantage.
Beyond consulting and strategy, Grace actively shares her knowledge through her podcast and online community, Dentistry’s Growing with Grace. There, she provides consistent, real-world guidance to dental professionals looking to improve performance and navigate an ever-changing marketing landscape.
Today, she is widely regarded as a trusted leader in dental marketing, having helped practices nationwide improve visibility, attract ideal patients, and scale with confidence. If you’re looking for a strategic partner to support your Denver practice, Grace Rizza and her team deliver customized solutions grounded in integrity and proven results.
Meet the Team Behind Your Growth
At Identity Dental Marketing, success isn’t driven by one person—it’s the result of a collaborative team with specialized expertise. Each member plays a critical role in helping dental practices in Denver and beyond expand their reach and strengthen their brand.
Content Specialists
Our writers focus on creating clear, engaging content that speaks directly to patients while supporting strong search performance. From service pages to blogs and website copy, every piece is crafted to reflect your voice and connect with your audience.
Design & Branding Experts
Visual identity matters. Our design team develops clean, modern graphics and websites that leave a lasting impression while reinforcing professionalism and trust. Every element is built to enhance user experience and support your brand.
Development Team
Performance is just as important as appearance. Our developers build fast, responsive websites that function smoothly across all devices, ensuring visitors can easily navigate and take action.
Strategic Marketing Team
Growth starts with understanding your market. Our strategists evaluate trends, competition, and patient behavior to create targeted plans that position your practice effectively within the Denver landscape.
Search Optimization Specialists
Being found online is essential. Our SEO experts fine-tune your website and digital presence to improve rankings, increase visibility, and bring in patients actively searching for dental care.
Advisors & Campaign Managers
Ongoing guidance is key to long-term success. Our team provides continuous insight, helping you refine your marketing efforts, improve performance, and stay aligned with your goals as your practice evolves.
Partner With a Team Invested in Your Success
At Identity Dental Marketing, we work alongside you—not just for you—delivering strategies designed to produce measurable, lasting results. Whether your focus is expanding your reach, strengthening your brand, or increasing patient flow, our team is here to support every step of your growth.
Let’s build a strategy that moves your Denver practice forward—connect with us today to get started.